Breastfeeding is nature's way of helping you care for your baby - but getting started can sometimes be a bit of a challenge. Here's what you need to know.


It's only natural to feel the need to protect and look after your baby. And because breastfeeding is nature’s way of helping you care for your baby, all of us at HiPP Organic believe it’s the best possible start in life you can give your child.


Your milk is full of all the nutrients and antibodies your baby needs, and breastfeeding helps you both grow close. Plus, nothing beats a cuddle and a good feed - just as nature intended.

You can breastfeed your baby for as long as you like; some mothers choose to breastfeed for just a few weeks or months, others continue until their baby is one year or older. The Department of Health recommends exclusive breastfeeding for the first 6 months of a baby's life.

Your choice

Despite the many benefits of breastfeeding, though, not everyone is successful at it – and some mothers simply choose not to do it. Be reassured that whatever you choose to do is right for you – everyone’s different, and the best choice is what feels right for both you and your baby.

If you are breastfeeding, looking after yourself will give you the best chance of success. Make sure you rest when you can, drink plenty of fluids and try to eat a healthy diet (remember, organic is the purest option).

Why is breast best?

The Department of Health (DH) recommends exclusive breastfeeding for the first six months of your baby's life.

Getting started with breastfeeding

Although it is a natural process, breastfeeding isn't always easy to begin with, and it’s perfectly normal to feel a little anxious and worried at first.

How to breastfeed

Read our top tips on how to breastfeed including ideal positions, how to settle your baby and how to wind your baby.

Frequency of feeds

Little ones do tend to let you know when they are hungry. It’s best to breastfeed your baby on demand (and to begin with, they will be very demanding!)

Expressing milk for your baby

You can express your milk by hand or with a pump – whichever works best for you.

Combining breast and bottle

There are a number of reasons why you might want to combine breast and bottle feeding, such as if you're returning to work, you want to share feeding with your partner or you are going to be away and someone else will be looking after your baby.

Getting used to breastfeeding

Although breastfeeding is a completely natural process, it isn't always easy to begin with. It's a new experience for you and your baby, so a little time, experimentation with different techniques, and patience may be needed.

Breastfeeding tips & advice

Read our tips and advice for breastfeeding, including feeding twins and what to do if you are become pregnant again but are still breastfeeding.

Eating well during breastfeeding

Babies can have a habit of taking over your life, but as a breastfeeding mum, it’s vital to stay hydrated and eat well.

Useful contacts

If you need a bit of extra help getting started with breastfeeding, don't worry – it's not always easy at first. Luckily, there's plenty of support you can draw on.